Browsing Tag

small business public relations

37 posts
PR
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Should Millennial Entrepreneurs Work With Outside PR Firms?

It's important to look at your expectations versus reality when it comes to working with an outside public relations firm. As far as expectations go, millennial entrepreneurs may think working with a PR pro means overnight success for their business: landing their startup a cover story in The New York Times, getting influencers talking about...
startup
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10 Things to Consider When Starting Your Own Business

10 Things to Consider When Starting Your Own Business It’s time to stop talking about starting a business and begin to do it! Now, don’t get me wrong: starting a business is challenging, and requires plenty of work. But with a little organization and planning, as well as the following list, you’ll be off on...
Public Relations
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Are Your Press Quotes Newsworthy?

Yeah. Yeah. We know you’re “excited” about the news! You’ve all seen this before... “We are thrilled to have…” “We are so excited to be working with…” Guess what? I have a little secret for you – we already know you are excited and thrilled with the news. Otherwise, you wouldn’t be distributing a press...
Small business public relations
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Small Business Public Relations is Not Small

Think Big for Bigger Results. If you are an entrepreneur, you may be looking for “small business public relations.” But the truth is, public relations strategies and tactics are the same for large corporations as they are for small business owners. You both have specific business goals, targeted media members to pursue and the need...
public relations
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Small Business Public Relations Tips to Boost Sales Now

Is your PR program helping your small business succeed? If you just launched a new business and want to build buzz fast, or you are a struggling small business owner who needs to increase sales right away, try these… 3 Public Relations Tips for Your Small Business to Boost Sales and Awareness Now! 1. Post...
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Good PR Results Not Possible? Baloney!

Are You Getting the PR Reports Necessary for Success? By Melanie Rembrandt For many years, it was very difficult to show the results of a public relations, or PR, campaign. After all, you could spend hours on the phone pitching media members and not see any results. Plus, due to the nature of public relations,...
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Did You Lose Money with PR and SEO?

3 Questions To Ask About Your Current, PR and SEO services I get many referrals from business owners who spent a fortune on a top, PR firm or search engine optimization, SEO, services without seeing any results. They spent a lot of money purchasing “well known” services, and now they are weary of hiring another...
public relations
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Fix a Bad Reputation with Small Business Public Relations and SEO

What are you doing to increase credibility at your small business? By Melanie Rembrandt Are people saying bad things about your small business online? Do negative comments appear at the top of the search engines when you do a search for your business name? Well, instead of sitting back and watching your sales and credibility...
tax
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Got Tax and Business Stress?

Accomplish Your Goals With Less Stress It’s tax time, and if you are a small business owner, you are probably dealing with financial statements, legal payments and lots of paperwork. Even if you have a team of people to help you, this time of year can be overwhelming. After all, you have to make sure...
public relations
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What is Small Business Public Relations?

Want Small Business Public Relations Success? If you are a new entrepreneur, you’ve probably heard of using press releases and publicity to help boost awareness for your products and services. However, you may not know exactly what public relations is and what it can do for your business. Small business public relations is really just...
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7 Press Release Sins – Are You Guilty?

Save Money and Get Better Results with your PR Efforts If you look on the Internet, you will see some horrible press releases. And the businesses that distributed them probably thought they would be inundated with media and sales inquiries as soon as the press releases went live. Has this happened to you? If so,...
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Discover the 3 P’s to PR Success

While many new entrepreneurs still think “PR” means “press release” instead of “public relations,” or that public relations is all about sending out press releases, this is only a small part of the big picture. Today, public relations represents getting your message out to the right people at the right time in the right format…...
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The Top, Two Words for Small Business Success

If you are just starting a business, you are probably overwhelmed with information and a huge, “To Do” list. If you are like me and have been in business for several years, you are probably swamped right now with end-of-year activities. Well, whether you are a new entrepreneur or a seasoned pro, it can be...
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What To Do After An Interview

You just spoke to a top reporter with a major publication, and the feature story is due out in one month… so what do you do now? Well, I’m sure you would like to yell it from the rooftops and tell everyone you know. But before you do, here are three things to keep in...
press release
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Small Business Public Relations Tips – What Not to Do

Finally! Your new small business is up and running, and you put up the “Open” sign. The only problem is, no customers are waiting to buy your products and services. What do you do? Small Business Public Relations to the Rescue! It’s time to build buzz by contacting the media, posting SEO press releases, using...
public relations
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What is Small Business Public Relations Anyway?

Small Business Public Relations – What Is It? When many entrepreneurs think of public relations (PR), they think about sending out a press release. But PR is so much more… It entails all of the communications you have with the media, customers, employees, partners, etc. Why Do You Need It? By communicating with your customers...
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The Secret Weapon to Stay Ahead of the Competition

You smell the freshly cut grass and the tangy barbeque sizzling on the grill. You sip a nice, cool beverage by the pool and start to fall asleep.   Ah…summer. It’s time for rest, relaxation and fun. But wait a minute…Wake up!   It’s also a time to be aware of your business. Why?  ...
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How to Increase Sales in 3 Steps

If you want to get some new business, here are three quick tips that may help you boost your customer-list fast… 1. Make A List. Check It Twice. Look through all of your contacts and review the people you’ve met in your industry or at various conferences, local business meetings, presentations, etc. Then, make a list. Research...