Browsing Tag

conversion

9 posts
website converts day one
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How to Build a Slick Website That Converts from Day 1

There are countless articles on the web about how to A/B test your website and optimize it post-launch. While these guides are helpful, we recommend you do one better: apply conversion thinking in the planning stage. Doing so after your website has launched is a bit like building a house before the foundations: a bad...
webinar
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5 Tips for Hosting a High-Converting Webinar

Webinars have proven to be an effective lead generation tool for many businesses. A well-planned webinar can often generate thousands of dollars in new business, but it’s also not uncommon for webinars to fail. Webinars need to be carefully planned, at both the promotion and the presentation level. StartupNation exclusive discounts and savings on Dell...
social media
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6 Lasting Principles That Drive Social Media Success

Whether you’re building your personal brand or business, social media is pivotal for success. But as platforms rapidly evolve, many struggle to build and maintain a loyal following. Social media mavens and members of The Oracles share the tactics they use to grab attention, nurture engagement and attract conversions. 1. Give, give, give The number one social media...
email marketing
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Email Marketing in the Age of the Critical Consumer

As the expansive world of social media continues to grow, more and more digital marketers and entrepreneurs are focusing their efforts on social media marketing. While it makes sense to go where your customer goes, social media is certainly not the only online tool your customers are using. In fact, it might not even be...
Web Marketing
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Increase conversion rate from your marketing efforts

Conversion rate should be a key focus If you're in business, increasing your conversion rate should be a key focus. Conversion rate is the percentage of users who go on to complete the main goal on your site - be that making a purchase or completing an enquiry form. Naturally, the higher this rate is...
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Why You Need to be Obsessed with Your Conversion Rate

Are you obsessed? Are you totally and utterly obsessed? With your website's conversion rate, that is! Your website's conversion rate is the percentage of times that your website visitors take the actions you most highly value on your site. For a retailer, this is typically an online purchase. For a B2B firm, this may be...
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SPEEDing Your Website Visitors to Checkout

If you sell products or services through your website, speed is critical. People's attention spans online are notoriously limited. That means you need to capture your site visitors' attention and compel them to click through your conversion funnel. The process should be as intuitive and seamless as possible. If you distract them, if you leave...