10 Innovative Data Collection Techniques for Small Businesses
Seeking data-driven growth on a tight budget? Small businesses need efficient, cost-effective data collection methods – it’s essential,…
Browsing Tag
customer feedback
29 posts
Is Your Big Idea Investor-Worthy? Ask Yourself These 4 Questions Pre-Launch
Entrepreneurs certainly aren’t lacking for ideas — but that doesn’t mean every concept is worth pursuing. It’s not…
3 Excellent Ways to Bootstrap Your Startup’s Product Launch
You’ve finally decided to embark on the entrepreneurial journey of your dreams and be your own boss. Congratulations!…
How to Create Consistency in Your Customer Service
Building strong relationships with your customers is one of the most crucial aspects of starting and running a…
What is Product-Market Fit? How to Leverage Customer Development to Move Your Business Forward
So, you’ve got a startup idea. The first major challenge you’ll need to overcome is achieving product-market fit.…
4 Ways to Boost Brand Awareness and Earn More Sales with Email Marketing
As an entrepreneur, you likely rely on email every day. You send transactional messages and make sure your…
Fresh E-Commerce Marketing Tactics to Try
Today’s savvy e-commerce companies are putting their Q3 and Q4 marketing and inventory management strategies into place right…
Why Your Startup Must Incorporate Customer Needs to Drive Growth
Companies with above-average customer experience financially outperform their competitors in 73% of cases. But while being consumer-centric has…
How Frustration Led to Workwear Company for Women in STEM
After completing my bachelor’s degree in international project engineering in Germany, I moved to the U.S. to start…
3 Smart Ways Businesses Can Collect Customer Feedback
Customer feedback is one of the most valuable forms of data entrepreneurs can obtain about their consumer base,…
Why Adding SaaS is Essential to Scaling Your Service Business
All ascending companies will eventually face the choice of whether they should channel their efforts into growth or continued profitability,…
5 Essentials of User Testing to Ensure a Successful Product
No matter how innovative, a product isn’t successful unless its users deem it so. This is why user…
Former CMO of Chick-fil-A on Innovating to Maintain Brand Relevance
The following excerpt is from “Covert Cows and Chick-fil-A: How Faith, Cows, and Chicken Built an Iconic Brand”…
How to Maintain Confidence in the Market for Your Small Business
Customer demand can be fickle. What’s hot one day can be totally counter-culture the next. How, then, can…
How to Grow Your Business with Conversational Marketing
Conversational marketing, as the name suggests, is a marketing approach that seeks to leverage one-to-one conversations with prospects…
Start and Grow a Business Abroad: Advice From 2 Entrepreneurs Who’ve Done it Successfully
It’s one thing to start a business, but taking that business and starting an iteration of it abroad?…
Launching and Iterating a Product in Tiny Steps as a Lean and Agile Startup
The following is excerpted from “Company of One: Why Staying Small Is the Next Big Thing for Business” by…
7 Signs You’re Ready to Expand Your E-Commerce Business
An e-commerce business can be a passive form of income, a full-fledged business or a barebones offshoot of…
Important Tasks for Entrepreneurs to Complete Before the End of the Year
As 2019 lurks around the corner, entrepreneurs everywhere are scrambling to address tasks that have been on the…
How to Scale Your Digital Marketing Efforts While You’re in the First Year of Business
You’ve got a great idea, enough funding to hire an expert team and a developed product ready for…