Browsing Tag

get more sales

72 posts
customer service
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How to Create Consistency in Your Customer Service

Building strong relationships with your customers is one of the most crucial aspects of starting and running a successful business. Without a clear understanding of who your customers are, what they’re looking for, and how you can inspire them to purchase again, you’ll constantly be stumbling around in the dark, searching in vain for growth...
ideal customer
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4 Tips on How to Identify and Attract Your Ideal Customer

One of the keys to successfully scaling a business is being able to find and identify your ideal customer. You might already have some insight into who this customer is through your business plan. A traditional business plan will outline its target audience through a market analysis. Using Census data, a small business can learn...
small business saturday
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How to Make the Most of Small Business Saturday

Think the only November shopping holiday your business needs to plan for is Black Friday? Think again: Small Business Saturday, the Saturday after Thanksgiving, has grown incredibly over the past 10 years since its inception. The shopping holiday has helped local small businesses and entrepreneurs garner attention in their communities and drive sales before the...
online
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The Future of Main Street: Moving Your Local Business Online

It’s been a tough year, to say the least, and without being a harbinger of doom and gloom, it’s looking like we won’t see significant improvements for a while yet. Therefore, it’s down to us, as entrepreneurs, to focus on what we can control. We can’t control the COVID-19 virus. We can’t control governmental decisions,...
conversions
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The Most Effective Ways to Optimize Your Blog Content for Conversions

When thinking about conversions and conversion rate optimization, we often contemplate product and service pages. After all, they are the most direct route to taking someone from lead to customer. However, your blog posts can impact your bottom line just as significantly.  Long gone are the days when blog posts were written purely because publishing them...
business online
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To Succeed in Doing Business Online, You Must Master These 3 Areas

Hockey legend Wayne Gretzky once said, “I skate to where the puck is going to be, not to where it has been.” These immortal words ring true for entrepreneurs and small business owners who want to succeed today, and that requires focusing on meeting customers where the action is increasingly happening. During the pandemic, and...
StartupNation Radio
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StartupNation Radio: Entrepreneurs Share How to Make it Big on Amazon

On today's Amazon-themed episode of StartupNation Radio, Jeff is joined by co-host Matt Damman. Together, they talk with Derek Gaskins of Aleva Stores and Retail Bloom and Michelle Covey of GS1 US. StartupNation exclusive discounts and savings on Dell products and accessories: Learn more here Tune in to the full StartupNation Radio show with Damman,...
subscription-based business
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3 Tips for Building a Successful Subscription-Based Business

The way consumers buy goods and services is changing. Have a look at your bank statement over the last several months, and I’ll bet there are more than a few recurring charges for Netflix, Amazon Prime, Spotify or Zoom. Consumers used to buy one-off products or services but are now increasingly subscribing to receive them...
WJR Business Beat
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WJR Business Beat with Jeff Sloan: Cryptocurrency Going Mainstream as Consumer Purchasing Payment Method (Episode 231)

On today's Business Beat, Jeff discusses the emergence of cryptocurrency as a common payment method and how business owners should adapt. Nearly one-fifth of the U.S. adult population — that's roughly 46 million consumers — say they will likely use cryptocurrencies to make a purchase this year, according to BitPay. Tune in to the Business...
digital marketing
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Boost Your Customer Retention by Implementing These 5 Digital Marketing Trends

There is no denying the COVID-19 pandemic has clearly altered consumer behaviors, and in some cases, perhaps permanently. Chief among this is an increased appreciation for e-commerce businesses, with online shopping taking off like never before. While many brands struggled during this time of crisis, companies that already had a strong online presence were able to...
deliver value boost sales
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5 Ways to Deliver Value to Your Customers and Boost Sales

Yesterday, I received the following email from a customer, whom I had spoken with on the phone earlier when she was having trouble with a discount code: “This company is a true old fashion customer service company. They have been helpful and a delight to work with. We highly recommend them and their products.” Her...