Browsing Tag

growth hacking

14 posts
marketing
Read More

3 Ways to Build Marketing Into Your Startup’s Product

We’ve all heard of product development. When it comes to making an awesome product, there are numerous things to consider, from feature set to design and more. But in today’s digital world, there's another aspect of product development that most of us look over: virality. Did you know that product development is also a function...
Remote teams
Read More

This Entrepreneur and CEO Shares Tips for Building Strong Remote Teams

Iwein Fuld, CEO and co-founder of StarterSquad, knows a thing or two about building and managing remote teams. He has created, worked on and led remote teams for multi-billion dollar software companies to startups on a shoestring. He has learned through experience that whether the client is big or small, all remote teams face some...
growth hacking
Read More

5 Growth Hacking Tips for New Startup Founders

There are certain buzzwords in the online world that compel us to listen up. You’ve seen them: words like “massive value” or “explosive ROI.” Even though they might feel like clickbait, you just can’t help but, well... click. There’s another phrase you’ve undoubtedly seen throughout your startup efforts — one equally as likely to make you click:...
growth
Read More

3 Cash-Free Solutions to Startup Growth

You’ve heard it time and time again: small businesses are the backbone of our economy. The U.S. Small Business Administration (SBA) found that small businesses represent 99.7 percent of all employer firms. These businesses have also contributed to 64 percent of new jobs and have paid 44 percent of private total payroll in the U.S....
growth hacking
Read More

4 Growth Hacking Tactics to Boost Your Startup’s Sales

Growth hacking is the process of experimenting across the marketing funnel to improve sales. The key word is “experimenting.” In order to be a successful growth hacker, you must adopt an experimenter’s mentality and adhere to the following principles: Nothing is set in stone Design and test all your ideas Measure results If results are...
Growth hacking
Read More

3 Growth Hacking Lessons From Some of the World’s Fastest Growing Companies

Today, tech giants rule a large portion of the web. Alphabet Inc. (Google’s parent company) and Facebook combined are worth more than 1 trillion dollars. In the face of such dominance, small businesses have been forced to find innovative ways to break into saturated markets and rapidly scale. These strategies, known as “growth hacks” have...
Growth hacker
Read More

Growth Hacker Raymond Fong on Taking Your Startup From Zero to 60

Raymond Fong is co-author of “Growth Hacking: Silicon Valley's Best Kept Secret” and co-founder of Deviate Labs, a marketing agency that has consulted for companies including Dollar Shave Club, HelloGiggles, Shoedazzle and several businesses that have appeared on “Shark Tank.” We recently caught up with Fong to find out how startup founders can maximize their...
Growth hacking
Read More

How Your Startup Can Adopt the Growth Hacking Mindset

Growth hacking, a ground-breaking tactic that has swept the business world in recent years, refers to using creative strategies to ignite a company’s growth. The idea is to skip the big-budget production of conventional marketing, in favor of experimentation and low-cost alternatives that expand and engage their user base. The approach was designed for startups...
Hacking Growth
Read More

Fast-Growing Companies Share This Specific Trait [Book Excerpt]

The following excerpt is reprinted from "Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success" Copyright © 2017 by Sean Ellis and Morgan Brown. Published by Crown Business, an imprint of Penguin Random House LLC. Testing at high tempo In 2007, the Baylor University football team placed last in the Big 12 South college football conference...
Growth hacking
Read More

6 Growth Hacking Tools for Entrepreneurs

As a startup, growing your customer base can be very taxing. Without the support of a recognized brand or flowing finances, your options to expand your market share may seem limited. With growth hacking, you can use non-traditional, creative and strategic maneuvers to acquire and retain your customers. What is a growth hack? A growth...
Growth hacks
Read More

Growth Hacks: 5 Highly Effective Ideas to Dominate the Blogosphere

The longer you’re in a room, the more you notice the little details, and in my blogging tenure writing for the likes of Lifehacker and Huffington Post, I’ve picked up on some growth hacks that have helped my clients and I score some major success together. A lot of them are simpler than you’d think, and...
Growth hacker
Read More

Are You a Growth Hacker? 3 Characteristics You Need to be a Growth Hacker

There has been a lot of buzz about growth hacking in recent years, yet many business owners are still searching for a growth hacker who can help them grow their business faster. Let’s first understand the term growth hacking: it is the process of experimenting and combining marketing channels with product development to come up with...
Growth Hacking
Read More

Lead Generation Growth Hacking Tactics for Startups

For bootstrapping startups, developing and implementing the right selling tactics can mean the difference between long-term success and immediate failure. Many budding businesses fall into the trap of trying to sell to everyone without first identifying their target audience. You might have the best product or service around, but that doesn’t mean everyone is going...