Read More 8 Reasons Why Your Startup Needs Media Coverage The following is an excerpt from “Exposure: Insider Secrets to Make Your Business a Go-To Authority for Journalists”… byFelicity CowieJune 28, 2022
Read More What the Rise and Fall of Anthony Scaramucci Can Teach You About Your Startup’s Communications Strategy I grew up in the Midwest where discussions of money, politics, religion and college football allegiances are deemed… byJeff BarrettAugust 1, 2017
Read More Branding: In Media, What’s Old is New Again Over the past few years, the television industry has grappled with diminishing ad revenue in an increasingly diversified… byPatrick JagerJuly 25, 2016
Read More Pitching Your Startup to the Media Many bootstrapped startups handle their own public relations rather than outsourcing it to an agency. Thanks to services… bySusan Johnston TaylorMay 20, 2016
Read More Rethinking Engagement in a Digital World I was recently interviewed by Joel Pilger of RevThink on what I would tell agencies looking to get into TV. In… byPatrick JagerMay 19, 2016
Read More There is Nothing Wrong with Reinvention! Millennials have a reputation for being incapable of sticking to one career. It has become a rallying cry for… byPatrick JagerApril 19, 2016
Read More Making a Case for Thinking Inside the Box Oh… the box. That “thing” we do. That “widget” we promote. That “idea” we present. Every company, every… byPatrick JagerApril 8, 2016
Read More Media Today: A Never Ending, Ever Changing Las Vegas Buffet Ever been to Las Vegas’ renown buffets? The piles of crab legs, the omelette station that can make… byPatrick JagerMarch 21, 2016
Read More How to Be a Reporter’s Favorite News Source As a writer for StartupNation as well as Fast Company and Entrepreneur, I get a lot of emails… byStephanie VozzaSeptember 15, 2014
Read More Find Out Why the Media Isn’t Calling You Yes! You just started your new business, and customers are starting to arrive at your door and visit… byMelanie RembrandtFebruary 15, 2012
Read More Prepare a Killer PR Story in 3 Steps You have worked months on preparing your new product and are ready to announce it to the press.… byMelanie RembrandtDecember 15, 2011
Read More Pick Yourself Up and Get Back to Work! Yes, the economy is ugly. Yes, customers are tightening their purse strings. Yes, it’s harder to bring in… byMelanie RembrandtMarch 3, 2011
Read More Protect Your Cookies This Holiday Season ID theft continues to be a major problem. And since many us will be shopping online this holiday… byMelanie RembrandtNovember 15, 2010
Read More What Happened When One Entrepreneur Had Cleavage Issues If you have an idea for a new product based on your personal experiences, you should definitely look… byMelanie RembrandtOctober 19, 2010
Read More Are You Promoting Yourself? In the process of promoting your products and services to potential customers, are you also promoting yourself? … byMelanie RembrandtNovember 13, 2009
Read More Got a last minute interview? What to do next… It’s 6:00 a.m., and I just finished responding to a fellow, StartupNation entrepreneur who needed some help. She… byMelanie RembrandtOctober 7, 2008
Read More PR Insights from Marketing Expert Jared Tanner, PrintingForLess.com I recently caughtup with the vice president of marketing at PrintingForLess.com, Jared Tanner, to ask him about the… byMelanie RembrandtAugust 19, 2008
Read More How to Calm Your Interview Nerves If you haven’t had a lot of experience doing media interviews, you may have butterflies in your stomach… byMelanie RembrandtJuly 29, 2008
Read More What Summer Super Heroes Teach Us About PR Summer is finally here, and there are a lot of great movies to see. It got me thinking… byMelanie RembrandtJuly 3, 2008
Read More 3 Cool Sites to Help with Your PR Efforts If you are working on your own publicity efforts, there are a few sites that can help you… byMelanie RembrandtJuly 1, 2008