Browsing Tag

small business growth

17 posts
art of opportunity innovation
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What Are the 3 Components of Strategic Innovation?

StartupNation has partnered with "The Art of Opportunity" to provide an exclusive content series for our readers. While traditional strategy would have you focus on products and services, strategic innovation means you will carefully design your strategy as the elegant combination of the following three components: Offering: The unique blend of products, services, and the...
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The Quickest Ways to Fund Your Startup

With unprecedented competition in the lending market, now is a great time for small businesses to get quick business loans with excellent terms. Traditional banks have notoriously been cautious when lending to small businesses. After the financial crisis that began in 2008, the big banks pulled back from small business lending even more. To make up for...
New business growth
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The Art of Opportunity: 3 Types of New Business Growth

StartupNation has partnered with “The Art of Opportunity” to provide an exclusive content series for our readers. Today we’re talking about different types of new business growth specifically as it relates to product or service innovation. Why? Because understanding and clarifying the basic type of growth you’re after will help set expectations for the amount...
Persona mapping
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The Art of Opportunity: Persona Mapping

StartupNation has partnered with “The Art of Opportunity” to provide an exclusive content series for our readers. Today we’re talking about persona mapping. You may have heard about persona mapping, (often called empathy mapping or “big head” exercises). It’s an increasingly common tool to help you and your team build a deeper understanding of your...
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The Art of Opportunity: Where to Play, How to Find Your New Business Venture

StartupNation has partnered with “The Art of Opportunity” to provide an exclusive content series for our readers. Tradition – we all love it. We all need it. However, when you’re working in today’s competitive, hyper-speed business environment, the old ways may not be your best option to find your new business venture opportunity. In traditional...
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Perform Your Way to Small Business Growth with These 5 Principles

For the second year in a row, our training and consulting company, Performance of a Lifetime, has been recognized as one of the Inc. 5000 fastest-growing companies in the U.S. What insights can we offer small business owners for how we achieved the double-digit growth that earned us this distinction? What’s working for us, and...
Business Intelligence
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The Benefits of Business Intelligence for Startups

You have probably already heard that eight out of 10 startups fail within 12 months, but have you ever wondered why that happens? In order to find success in the startup and entrepreneurial world, you have to know what it takes to run a successful company; however, you also have to know why so many...
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Fish the Pocket, Not the Current: A Fresh Perspective

Confession: I love to fish. When I'm up at my place in Montana, or a stream here in Colorado, or when I travel, I often find myself drawn to the beauty of a stream much like many of my friends are drawn to a picturesque golf course. It is my place of total relaxation, where...
Growth hacker
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Are You a Growth Hacker? 3 Characteristics You Need to be a Growth Hacker

There has been a lot of buzz about growth hacking in recent years, yet many business owners are still searching for a growth hacker who can help them grow their business faster. Let’s first understand the term growth hacking: it is the process of experimenting and combining marketing channels with product development to come up with...
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3 Ways to Determine a Startup’s Success

One of the hardest parts of a startup is determining if you’ll ever find success. Entrepreneurs dream of the day their startup will turn a profit or even hit its initial milestones. Startups are the most challenging types of businesses, as they’re the ones pushing the world’s boundaries. What makes a startup different from a...
Sales enablement
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Modern Sales Enablement: Vital to the Startup Game

Sales strategy and content management are essential to small business growth. The following article illustrates the vital role of sales enablement technology in improving sales performance through more effective content management. It compares modern and legacy sales enablement while highlighting important platform decision criteria. Four key categories of sales enablement Modern sales enablement solutions bear...
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Questions for Small Businesses: Ask the Right Ones

What’s limiting your company’s growth isn’t your marketing strategy. It’s your ugly baby. Small business owners often come to us with tactical sales and marketing questions in their effort to attract more customers and improve their bottom line. These are important questions, but they often lead down the wrong path if they aren’t refining a...
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Is Twitter Part of Your PR Activities?

Twitter,, is a great way to build buzz about your products and services. But if you are using it for media relations activities, here are a few tips to keep in mind: 1. Keep it professional. Although you want to reach out to followers on a personal level, keep it professional and provide valuable information....
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Cathy Kerns’ Success – Part 2

On Tuesday, we talked to Cathy Kerns, KernsAble Enterprises, Inc. President and creator of Style Stick Fashion Accessories for Gently Assisted Walking. Here is the remainder of that interview and more great tips from Cathy:  What marketing activities worked best for you to increase sales? We discovered very early on that our customers were going to be...
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Small Biz Owner Gets Voice Heard in Senate

Instead of waiting around, Andrew Field, founder and president of, and an award-winning entrepreneur, created his own economic stimulus plan for small businesses and sent it to U.S. Senator Max Baucus, chair of the Senate Finance Committee. Senator Baucus took note, and now, Andrew's idea is spreading across the nation. It was featured on...
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How the federal stimulus plan could affect your small business

  Bill Rys, Tax Counsel of the National Federation of Independent Business, will be my guest this week on our Tips for Entrepreneurs podcast. We'll be discussing the impact of the federal stimulus plan on you and your small business. So, if you're one of America's 26.8 million small businesses or want to be among...