Browsing Tag

augmented reality

15 posts
AR and AI Dell
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How AR and AI are Driving Innovation Amid Social Distancing

AR and AI tools are a goldmine for retailers that can gather customer data to improve marketing, product development and personalization. Read how AR and AI work together to drive trendy new innovations like touchless makeup trials that make distance shopping easier. Theresa Novicky knows makeup. Based in Raleigh, North Carolina, Novicky, a beautician, loves...
StartupNation Radio feature
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StartupNation Radio featuring SCORE of Southeast Michigan and PIXO VR

On today's episode of StartupNation Radio, Jeff chats with two entrepreneurs in the Detroit metro area: Armando Ojeda and Sean Hurwitz. First up, Jeff welcomes Armando Ojeda, certified mentor with SCORE of Southeast Michigan, an organization that provides free mentorship, networking and educational services and resources to entrepreneurs. StartupNation exclusive discounts and savings on Dell...
AR/VR Dell Technologies
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The Future of AR/VR: Presented by StartupNation and Dell Technologies

StartupNation presents a fireside chat with Dell’s director of VR/AR, Gary Radburn, moderated by Mick Brege. In this session, recorded during Detroit Startup Week 2020, Radburn covers: The differences between augmented reality (AR) and virtual reality (VR) How AR and VR can be used in a business context, and the benefits of doing so How...
tech trends
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5 Startup Tech Trends to Watch During the Pandemic

Venture capital is a long game. Startups take many years to mature before venture capitalists can get a return on their investment. While you may think that VC investment is down during the economic downturn, this is only true in the short term, primarily because VCs are concerned with how their existing portfolio companies will...
digital marketing
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The Most Important Digital Marketing Ad Spend Insights for Startups in 2020

When you’re running a new startup, you likely have a small budget for marketing and advertising, which means every dollar (and every data point) counts. How can you optimize your limited ad spend to reach not just the most people, but the right people? Are the traditional online advertising strategies still your best bet, or...
brick-and-mortar
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How Your Brick-and-Mortar Business Can Remain Competitive in an Online World

With so much competition from online behemoths like Amazon and Walmart, smaller businesses may wonder how they'll ever survive. The retail market space and its competition are no longer composed of just those stores within a local radius. Entrepreneurs are now competing with sellers nationwide that order in bulk and offer deep discounts. Add Amazon...
content marketing
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11 Ways That Entrepreneurs Should Harness Content Marketing in 2019

When beginning to promote your new business, there are a wealth of marketing options available, both online and offline. With a lower cost than traditional advertising and a higher conversion rate, young brands are increasingly considering content marketing as a way to develop natural growth and presence. For entrepreneurs and startups, content marketing is the...
technology
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3 Major Technology Trends to Streamline Efficiency and Productivity

As an entrepreneur, you should keep up with business trends to ensure you’re using the latest practices and strategies. Technology can help you streamline efficiency and productivity while also helping you reach and retain a broader audience. Sponsored: Visit our Dell partner page for discounts and exclusive offers Here are three technology trends to keep...
content marketing
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The Future of Content Marketing: 3 Technology Trends to Watch in 2018

As we look forward into 2018 and beyond, there are a number of technology trends that will shape the future of content marketing. New platforms, systems and tools are shaping the way that marketers and brands reach their audience. The prospect of a shifting landscape can be scary, but with the right understanding of coming...
preston james
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This Champion for Diversity and Tech CEO Shares Startup Forecast for 2018

The former managing director for the Dell Global Center for Entrepreneurship, Preston James is now co-founder and CEO of DivInc, an Austin, Texas-based pre-accelerator program for women and entrepreneurs of color. The 12-week immersive program provides budding entrepreneurs with mentorship, one-on-one access to investors, team dinners and other resources to launch startups. We caught up...
Cyber Monday
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Cyber Monday Gives a Big Boost to Mobile Commerce

Here is an accurate prediction for a change: No matter how Black Friday and Cyber Monday sales turn out, one big winner of the Thanksgiving shopping extravaganza will be mobile commerce. Mobile sales grew almost 53 percent from 2014 to 2015 on Cyber Monday, earning $514 million of the $3.07 billion total revenue for the...
virtual reality
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Q&A with Stefan Pernar: Tips for Virtual Reality Startups

The virtual reality market is on the brink of exploding, with worldwide revenues from virtual reality and augmented reality predicted to be over $162 billion in 2020. Now is an ideal time for startups to get into this booming industry, but just because a market is ripe for newcomers doesn’t mean success is guaranteed. We...
Technology trends
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Technology Trends That Can Impact Your Startup in 2017

Technology knows no boundaries. Its reach extends into every industry and all business operations. Accepting that fact isn’t enough, as successful businesses also find ways to use technology to resolve inefficiencies and improve business processes. As a startup, you should make a point to find opportunities to leverage technology trends when appropriate. Below are four key...
Startup trends of 2017
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10 Projected Startup Trends of 2017

Maybe you’re an entrepreneur trying to pin down your next big idea. Maybe you’re a small business owner wondering what new competition might be awaiting you around the corner. You might be an investor, trying to jump on early trends to turn an impressive profit. Or maybe you’re just a consumer, eagerly awaiting the new...