Customer Intelligence: Benefits, Strategies and Challenges You Need to Know
How well do you know your customers? Simple market research is all well and good, but it won’t…
Browsing Tag
data
25 posts
Data-Driven Disruption: How Startups Harness Big Data for Big Success
Technology makes more tools available to startup businesses than ever before. One is a world of big data,…
5 Ways E-Commerce Entrepreneurs Can Make More Data-Driven Decisions
E-commerce thrived in 2021, but if you want your brand to really take off, you need to focus…
Inundated with Data? Here’s How SMBs Can Simplify Storage, Access and Security
While much of the nation is dealing with drought, small and mid-size businesses (SMBs) are drowning in data.…
As You Scale Your Business, What Role Should Data Play?
From the outside, growing a startup appears relatively straightforward — though never easy. Your customer base expands; you…
The Customer Is Always Right: Why Startups Should Pay Attention To CX Data
The customer experience is the key to any marketing success strategy. Mimicking the age-old catchphrase of ‘the customer…
Spring Cleaning for Digital Marketing: 4 Things Every Brand Should Do Now
Keeping your marketing approaches fresh is essential for any business, but it’s especially important for those launching a…
5 Industries With the Most Opportunities for Tech Startups
In 2017, Forbes compiled a list of the Next Billion Dollar Startups, revealing companies poised to become the fastest-growing within…
Why Market Research and Competitor Analysis are Essential When Starting Up
As the saying goes, “knowledge is power,” and getting the right information about your market, its competitors and…
Artificial Intelligence and its Growing Impact on Startups
Artificial intelligence is increasingly being used by startups to implement cost-saving systems and processes, helping them to save…
7 Tips for Using Data to Keep Your Startup Ahead of the Curve
“Data-driven” has become a buzzword at startups, on par with “disruption” or “lean.” But truly having a data-driven…
Is it Safe for Your Startup to Use an Online Lender?
As a business owner, you surely know there are plenty of scammers lurking, keen to steal your identity…
Why 2017 is the Year That the Internet of Things Takes Over
The Internet of Things, which describes objects and devices that are connected to the internet via Wi-Fi, is…
The Benefits of Business Intelligence for Startups
You have probably already heard that eight out of 10 startups fail within 12 months, but have you…
Challenges Facing The Market Research Industry [Infographic]
There are many challenges facing the market research industry. With the rapid developments in technology, the industry must…
Digital Marketing: How Data Can Predict a Boost in Revenue
Big data can be the beacon in the dark. See how to cultivate your business growth with predictive data.
6 Steps to Create a Data-driven Marketing Strategy for Your Startup
When you monitor the performance of your marketing strategy and improve it based on the latest insights you are headed straight for success.
The Secret to Great Marketing? Segmentation
The more you can tailor your messages to speak to the different interests of each group the better, the more you need to use segmentation.
Like a scientist, take a tried and tested approach to marketing strategies!
Approaching your business like a scientist Living in the era of the internet, the raft of data readily…
Big Data Benefits Businesses of All Sizes
Today savvy retailers and businesses of every size are harnessing the power of big data by combining data from a number of sources such as web browsing patterns, social media and industry forecasts to run and grow their businesses.