How to Make Your Business Appeal to Gen Z
Millennials represent the largest group of consumers and Baby Boomers have the largest buying power, but Gen Z…
Browsing Tag
millennials
43 posts
40 Tips for Millennial Entrepreneurs to Improve Their Leadership Skills
Millennials are making waves. As a generation, they are redefining what a successful career is, with a focus…
Brand Advocacy: Can Brands Drive Social Movements?
The following excerpt is adapted from “Brands on a Mission.” Dr. Myriam Sidibe, author of “Brands on A…
GoDaddy’s State of Entrepreneurship Study Shows Millennials are Leading the Pack in 2020
It’s inspiring to reflect on how the state of business has evolved over the years. There has been…
How to Build a Recruitment Strategy That Attracts Millennials
Any startup that hopes to survive for more than five years needs to both attract and retain talent.…
The Most Important Digital Marketing Ad Spend Insights for Startups in 2020
When you’re running a new startup, you likely have a small budget for marketing and advertising, which means…
How Hispanic Entrepreneurs are Making an Impact in the Startup Community
As of 2018, the U.S. Hispanic Chamber of Commerce reported that about 4.4 million Latino-owned businesses in the…
Here’s How Differences By Generation Influence Buyer Decision-Making
Today, the retail industry is adjusting to online-first shopping habits, but it’s also trying to balance new buyer…
Buy the Change You Want to See: Navigating Personalization and the Quest for Individuality
The following is excerpted from “Buy the Change You Want to See” by Jane Mosbacher Morris with Wendy…
Leadership Expert Dan Schawbel on How Entrepreneurs Can Create Better Connections
As a partner and research director at HR research firm, Future Workplace, and managing partner at Millennial Branding,…
Conversation Marketing: Take Advantage of User-Generated Content
The following is adapted and reprinted with permission from Career Press, an imprint of Red Wheel/Weiser. “Conversation Marketing”…
Millennial Startups and Savings on the Rise
Millennials are proving to be a unique generation when it comes to economics and finance. A passionate generation,…
8 Best Practices for Marketing to Millennials
Have you ever wondered why marketers are so obsessed with millennials? It turns out that there are a…
Insider Tips for Marketers on Loyalty Rewards Best Practices
Loyalty rewards programs used to be so simple. You handed customers a punch card when they made a…
This is Why Millennials Want to Work Remotely
Since 2015, millennials (those born between 1981 and 1996) have made up the bulk of the American workforce.…
10 Essential Money Tips for Young Entrepreneurs
Being an entrepreneur is challenging, but it can be especially difficult if you begin building your business at…
Dos and Don’ts for Successful Millennial Entrepreneurs
Building a business from the ground up is no easy task. As an entrepreneur, you have multiple hats…
5 Reasons Why Side Hustles Make Millennials Better Entrepreneurs
Some 44 million Americans are currently holding down side hustles in addition to their main source of income. This…
How to Target Your Email Marketing to Generations X and Y
Generational marketing has gained a lot of recognition over the past few years. There are numerous studies that…
5 Preconceptions That May Be Preventing Your Side Hustle From Becoming Your Full-Time Gig
Entrepreneurship has always been the soul of the American economy. A recent survey revealed that 21 million people…