customers Archives

5 Tips for Getting a Yes and Closing More Sales

An entrepreneur needs to have a well-rounded understanding and knowledge of all components involved in running a business, and being comfortable with sales is especially essential for small business growth. Sales are, quite literally, the...

bySusan Guillory

May 13, 2022

6 Tips for E-Commerce Entrepreneurs Who (Eventually) Want to Cash Out

Almost three years after starting my journey into e-commerce, I was sitting at my kitchen table with two accountants from a larger retailer who were acquiring my business. They were scanning my inventory to audit...

byJohn Holloway

October 26, 2019

3 Steps to B2B Success That Will Transform Your Business

It’s no secret that some of the largest success stories in the mobile age have been consumer-driven companies like Tinder, Snapchat and Uber. We’re part of a changing ecosystem where customers are not only demanding...

byJason Pratts

January 5, 2018

Manage Cash Flow with These Essential Money Saving Tips

Cash flow is the lifeblood of all businesses. When starting out, you need enough cash to sustain operations until you secure your first sales. Once you’ve made your first sale, you need enough cash to...

byAnne MacRae

September 21, 2017

The New Rules of Closing: 6 Steps to Securing Customer Sales [Book Excerpt]

There reason so many startups fail has nothing to do with the quality or marketability of their idea. The more common reason that entrepreneurial venture fail is that entrepreneurs are confused about what it takes...

byAnthony Iannarino

August 29, 2017

Customer Journey Mapping: How to Understand Each Stage of Your Customer’s Experience

StartupNation has partnered with “The Art of Opportunity” to provide an exclusive content series for our readers. Today we’re talking about Customer Journey Mapping. Customer Journey Mapping enables you to understand and explore what is...

byMatt Morasky

May 15, 2017

6 Simple Ways to Find Your Target Consumers Online

You’ve taken the first big step and started a business. You know that a website and a social media presence are essential in order for your consumers to find you online, but did you know that...

byDanielle Hall

April 13, 2017

Holiday Season: 7 Ways to Knock Your Customers’ Socks Off

While you should be working to dazzle your customers year round, the holiday season represents a significant opportunity for you to really capture their attention. Here are some strategies you can use to make sure you...

bySusan Guillory

December 13, 2016

How to Know When it’s Time for Change

On June 7, 2016, we celebrated our 25th year in business. It is hard to believe how fast time has gone by and it is fascinating to witness how much change the industry has gone through....

byBella Volchik

November 12, 2016

4 Traps To Avoid When Selling Your Company

Business owners have been known to refer to due diligence as "the entrepreneur's proctology exam." It's a crude analogy, but a good representation of what it feels like when a stranger pokes, prods and looks...

byJohn Warrillow

August 8, 2016

10 Questions to Build a Strong Brand Identity

No matter how good your products or services are, you’ll still need to build a strong brand identity to ensure your company’s growth and success in today’s ever-competitive market. In fact, it has been proven...

byRaj Gill

July 21, 2016

Lead Generation Growth Hacking Tactics for Startups

For bootstrapping startups, developing and implementing the right selling tactics can mean the difference between long-term success and immediate failure. Many budding businesses fall into the trap of trying to sell to everyone without first...

byDianne Carillo

July 7, 2016

The Anatomy of a Perfect E-Commerce Store [Infographic]

Oftentimes, entrepreneurs fail to realize how tough running an e-commerce store can be. Granted, it may be possible to run on only a backbone of staff in comparison to what a brick and mortar store requires, with relatively...

byJames Brockbank

July 6, 2016

How to Live a Life of Purpose

The purpose of life is living a life of purpose. The power of this particular mantra came to me last week on a call. I was talking to a potential client about their brand and their...

byPatrick Jager

May 12, 2016

Customers are forever… not just for Christmas

Many brands and retailers will be facing Christmas with a mixture of excitement and fear: excitement for all the sales opportunities the season brings, and fear for falling profit margins, as discounts and offers...

byMelissa Fisher

November 1, 2014

Read up, and start getting referrals

Among the many "experts" out there touting "the way" to success, there are a lot of fly-by-nights, lightweights and hucksters. But I must say, John Jantsch is among those who offer true substance and real value and merit...

byRich Sloan

May 11, 2010

Target is re-branding to “Real MOMS”…..Bye-Bye Bullseye!

Is that bull’s-eye logo going bye-bye to survive the Wal-Mart effect? What does Wal-Mart know that may save business everywhere? Is it true- is Target steering away from their famous Bullseye logo? Since March of...

byKim Babjak

October 31, 2009

Sales continued: Listening to your customers

In his book, Succeed and Grow Rich through Persuasion, Napoleon Hill listed eleven traits that the successful salesperson must possess. I have adapted these and created my own Nine Traits a Successful Salesperson Must Have:...

byRyan Allis

May 22, 2008

The Four Ps of Marketing: Product

Last week, I gave advice about how to use Sign-up forms for event planning and management. Your Sign-up forms can be used for your invitees to RSVP to your company’s event. Once your guests register,...

byRyan Allis

April 24, 2008

Know your ”most valuable purchasers”!

A recent Nielsen/Netratings study indicates that a approximately 18% of online buyers account for almost a whopping half of total online spending. Nielsen/Netratings nicknamed this group of active and loyal buyers 'most valuable purchasers' or...

byRich Sloan

December 20, 2005