Browsing Tag

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63 posts
hiring mistakes
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Hiring Mistakes You Could Be Making

Bad hires happen. However, they happen a bit too often. Studies show that nearly three out of four employers admit to hiring the wrong job candidate. Maybe HR was in a rush to fill an...
amazon advertising
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A Startup Guide to Advertising on Amazon

Is your startup making use of Amazon’s advertising functionality? Heads up: you don’t need to sell through the platform to do so. That’s right: Amazon has opened up its marketing wing to non-sellers, so you...
user-generated content
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How to Build Your Brand with User-Generated Content

In this guide, we explore how you can supercharge your startup’s marketing with user-generated content (UGC). What is user-generated content? User-generated content, or UGC, refers to online content related to a brand that has been voluntarily...
generate sales
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15 Proven Ways to Generate Sales

As a new entrepreneur, you're looking for cost-effective ways to not only generate more sales, but also boost your brand, as well. There are numerous ways that you can do this. Incentivizing your customers with...
social media marketing
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Determining the ROI of Social Media Marketing

Today’s entrepreneurs know that social media is an important part of every marketing strategy, but how to determine its success is often unknown. While you may be investing time and resources into your startup’s social...