For a Better Pricing Strategy, Think Like Goldilocks
Being more profitable is the result of a successful campaign to cut costs and to pump up sales.…
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Pricing and Promotions
79 posts
StartupNation Radio: Entrepreneurs Share How to Make it Big on Amazon
On today’s Amazon-themed episode of StartupNation Radio, Jeff is joined by co-host Matt Damman. Together, they talk with…
6 Ways E-Commerce Startups Can Compete on Cyber Monday
It’s no secret that Cyber Monday is a big deal for businesses large and small. According to Adobe…
4 Powerful Ways to Clear Through Holiday Marketing Clutter
Regardless of the medium, a sea of cluttered messaging from retailers, restaurants and small businesses alike constantly bombard…
Subscription Selling Idea # 1: Think 10 × vs. 10%
If you are thinking about subscription based selling, read this excerpt from John Warrillow's book, "The Automatic Customer," to get started with subscription based selling.
How to Set Profitable Pricing
After investing hours researching your new business idea, it is easy for the new entrepreneur to forget that…
How to Attract New Customers this Holiday Season
As a business owner and entrepreneur you can't afford to take it easy during the holidays. In reality, now is a good time to crack down and focus on building that customer base. Implement these opportunities and watch your customer base grow this holiday season!
Customers are forever… not just for Christmas
Many brands and retailers will be facing Christmas with a mixture of excitement and fear: excitement for all…
Dining Customers Delivered
New dining customers are delivered in a host of ways in our digital age, but despite all the noise about foodie websites and mobile apps, traditional direct marketing still delivers a great result for restaurants. Before consumers decide where to dine next weekend, which of the following do you suppose they are most likely to do?
Discount Strategy Causes Financial Problems
The internet allows consumers to do quick price comparisons. For companies that sell similar products/services pricing becomes front-of-mind…
Reality TV Entrepreneur Starts Quick Couponing
How a Mother of Four Turned her Quest for Saving into a New Business If you are a…
Mobile Coupon Apps: 9 Best for Marketing Your Business
Approximately 30% of American mobile phone users have a smart phone and adoption rates are increasing. According to…
How to use Facebook “Deals” to Attract New Customers
Facebook recently implemented the “Deals” feature for businesses on Facebook Places, the GPS enabled check-in feature available on…
Are You Using Your Old Brain To Conduct Business?
After many months filled with long hours of writing marketing and publicity copy for clients, I was lucky…
The Secret Weapon to Stay Ahead of the Competition
You smell the freshly cut grass and the tangy barbeque sizzling on the grill. You sip a nice,…
5 Ways to Build Your Business without Competing on Price
Facing tough pricing competition? Here are 5 ways to gain an edge over competitors without needing to rely on major price reductions.
29 Creative Business Contest Ideas That Will Generate Buzz
Here are 29 creative contest ideas that will build buzz for your business and help you get noticed…
1..2..3..Go Shopping!
EVERYONE! Please go do some shopping….. There is a bit of good news about shopping habits, amongst all…
From Free to Fee…The Right Way to Use Freebies to Make More Sales
Learn how to leverage freebies to build your business faster.
Discounts and Freebies to Help Your Business
During tough economic times, these discounts and freebies can help you save money and make money.