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Market Your Business
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market-your-business
The Procrastinator’s Guide to Holiday Marketing
So, you’ve waited a bit too long this year to plan out a carefully-crafted holiday marketing strategy for…
How to Market Your Startup’s Narrative Through Storytelling
I think an underrated art of business is the simple act of explaining to people what you do.…
5 Ways to Turn Your Content Into a 7-Figure Business
After my husband passed away, freelance writing became a side hustle that supplemented my income as a therapist.…
This Entrepreneur Financed Her Business With a Side Hustle
Charlie Heck is the founder of Checkmark Creative, a marketing boutique that works with small businesses to tell…
7 Common Email Marketing Mistakes and How to Fix Them
Whether it’s a broken link, a spelling error, or worst of all, sending a message to the wrong…
Why Brick-and-Mortar Startups Need to Strategize Search Rankings Differently
Nowadays, it seems like everyone is an e-commerce entrepreneur. With the explosion of easy-to-use e-commerce platforms, Amazon FBA,…
Tips to Turn Your Solopreneur Venture Into a Real Money Maker
You’ve got an idea that will make you millions, right? Or, maybe you just want to make a…
What Your Side Hustle Can Teach You About Launching a Business
Not everyone has the luxury of quitting their day job cold turkey in pursuit of entrepreneurship. You have…
What It Takes to Start a Subscription Box Company
Subscription boxes are experiencing tremendous growth and popularity, and are also becoming increasingly competitive. According to a Forbes…
Why Your Business Name Should Be a Powerful Branding and Marketing Tool
When you are brainstorming a name for your new business, it can be difficult to know how to…
UrbanStems Delivers Fresher Flowers and Better Customer Experience
Long-distance relationships can be tough, especially if the flowers you send your loved one arrive dried and dead.…
7 Lessons Business School Won’t Teach You — But Being an Entrepreneur Will
You learn many critical skills in business school: self-discipline, strategic thinking, better time management and a broader worldview,…
Is DIY Content Marketing a Good Strategy for Your Startup?
Having a solid website is essential in order for any startup to be successful. However, a web presence…
How You Can Become an Influencer in a Competitive Niche
What can you do to stand out as in influencer on YouTube? How can you make an impact…
5 Steps to Transform Your Idea into a Profitable Business Using Crowdfunding
If you’re an entrepreneur with a new business idea, landing investors and launching your business can pose a…
Spread the Word: A Digital Content Marketing Strategy for Startups
As a new business owner, you have lots on your plate and very little time, let alone financial…
3 Tips for Successfully Creating a Strong Brand Essence
Creating a strong brand isn’t easy. It’s more than communicating what your product does. A strong brand identity…
How to Build a Compelling Narrative for Your Startup
The following is excerpted from “Regulatory Hacking: A Playbook for Startups” by Evan Burfield with J.D. Harrison with…
How to Build Business Credibility With a Limited Budget
What drives consumers to a business? For many customers, brand and reputation are at the heart of their…
5 Hacks for Startup Marketing on a Budget
If you’re operating a startup, nothing’s more critical than getting your name out there and grabbing attention. The…