Browsing Tag
brand identity
24 posts
WJR Business Beat with Jeff Sloan: Put Your Brand First to Create Customer Loyalty (Episode 249)
On today’s Business Beat, Jeff discusses strategies on how to create customer loyalty, which starts with putting your…
Choose a Profitable Niche for Your Business in 3 Simple Steps
You have an exciting new business idea and have been studying how to start a business. But have…
BIGGBY Coffee Co-Founder Shares His Company’s Journey to Conscious Capitalism
The purpose of starting a business is not to make a profit. The purpose of starting a business…
Top Priority Social Media Tasks for the Time-Starved Entrepreneur
Nowadays, nearly everyone is supposedly a social media expert: you, your mom, your 10-year-old nephew. Most internet-savvy individuals…
These 8 Business Moguls Reveal Their Secrets for Building an Unstoppable Brand
Today, the world has more small businesses and “wannapreneurs” than ever. Anyone with a mobile phone can launch…
4 Steps to Scale Your Business by Fine-Tuning Your Product-Market Fit
In the exciting rush of developing a product and creating a company, founders don’t always remember a critical…
5 Reasons Why Entrepreneurs Need Content Marketing
If you’re an entrepreneur looking for ways to rise and stand out among the swarm of competitive businesses,…
What is a Franchise? The FranchiseHelp Primer and Quiz
Contrary to popular opinion, franchising extends far beyond food and retail. In recent years, franchises have become popular…
The Age of Resemblance: What Startups Can Learn When Successful Brands Start to Look the Same
Recently, at the AWS Loft in San Francisco, HubSpot’s co-founder and CEO, Brian Halligan, discussed how you build…
How to Build a Brand and Tell Your Startup’s Story
The market today is saturated with brands. So, how do you create a one that stands out from…
Be Your Own Boss: I Started a Business and Here’s How You Can, Too
The prospect of starting your own business venture can procure all kinds of doubts: How will I get…
Mixed Signals: 3 Reasons Why Your Business is Losing Leads
Leads are the fuel that all startups need. Without them, your sales team will be without a job…
12 Startup Web Design Trends to Give Your Brand a Boost
When it comes to startup brands, a good website design can help you stand out from the crowd.…
How to Build Your Startup’s Brand Identity From Scratch
When you launch your startup, you are immediately facing a level of competition that is almost disheartening. One of…
A Small Business Guide to Instagram Stories
Instagram Stories are a cheap and accessible way to connect with your followers and build your brand identity.…
Brand Identity: How to Make It Cohesive and Keep It That Way
With consumer’s habits constantly changing in this technological age, the digital presence and brand identity of businesses has…
3 Ways to Avoid Small Business Branding Mistakes
Branding is more than just your business’ name or logo. It‘s in the colors you use, the image…
10 Questions to Build a Strong Brand Identity
No matter how good your products or services are, you’ll still need to build a strong brand identity…
Colour Psychology: Affects of Colour [Infographic]
Colour Psychology Marketers, advertisers and designers use colour psychology to appeal to and broaden their targeted consumer base. Small business…
User Experience: How it Reflects on Your Brand & What to Do
Creating a great product with awesome "User Experience" takes time, money, and energy, but it’s absolutely vital to the success of a product. Learn how it reflects on your brand and what to do.